The Dawn of Athlete Branding: A Comprehensive Guide
In a world dominated by media and digital platforms, haven't you noticed how our sports heroes have become more than just athletes? The rise of athlete branding is impossible to ignore. As the realms of sports, media, and marketing blend, athletes are increasingly becoming powerful brand ambassadors.
NIL Explained: Opportunities and Challenges for College Athletes
Ever been to a college football game and noticed a particularly talented player, thinking, "They should be getting paid for this!"? Well, the world of college sports is evolving, and with the introduction of the Name, Image, and Likeness (NIL) rules, this has become a reality. But what's the catch?
